brief pinpoint digital influencers in a specific market that fits the Jaguar persona to participate in a brand activation
client jaguar canada
in partnership with spark 44
role influencer curation
Jaguar is for people who dare, outperform, and create.
As part of this brand activation, Jaguar wanted to work with an online influencer to take their followers behind the scenes as they experience the powerful and agile Jaguar F-TYPE.
campaign objectives
Increase awareness of Jaguar F-TYPE’s performance capabilities.
Increase awareness of the Jaguar Brand.
Create assets of Jaguar F-TYPE showcasing its capabilities as a true Jaguar sports car.
selected captures